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Kinfield was born with the hope of inspiring happier, healthier lives through the great outdoors. For the founder, Nichole Powell, It began with a camping trip to Yosemite, when she realized she was packing many of the same products she remembered from her childhood in Minnesota. She looked for clean alternatives that she could trust, but couldn’t find anything she liked. Instead of giving up, she dove in—and Kinfield was born.