Flora Flora was dreamed up by Sarah in September of 2020.
When Sarah was living in Hawaii from 2015-2018, she was up close and personal with the plastic pollution that most of us hear about but never fully witness. She saw how single-use plastics were killing the sea life and crowding the gorgeous beaches that she loved so much. On a journey to reduce her environmental impact, she started saying no to plastic bottles but wanted more from the shampoo bars she tried. She created Flora Flora to serve as a sustainable starting point without having to sacrifice product performance or aesthetics.
Flora Flora is salon-quality sustainable hair care for all. We aim to be accessible, give back, and make it so that you’ll never want to go back to the bottle.
All of Flora Flora’s hair care products are hand crafted by their team in Oceanside, California. They are made in small batches with the highest quality, sustainably sourced ingredients. Happy washing!
Fur believes in natural, beautiful care for every part of the body—for every body.
The entire line is created with the cleanest facial-grade, vegan, cruelty free, non-toxic ingredients that are dermatologically and gynecologically tested. Fur doesn’t formulate with mineral oil, silicones, parabens, synthetic fragrances, or artificial dyes. That’s why Fur is safe enough for your most intimate areas, and effective from head to toe.
Girl & The Sea+
The Girl & The Sea creates products trusted to give your body what it needs, naturally (with as little effort as possible). They have deep respect and gratitude for the Ocean for providing their 100% pure marine collagen which is why they support Oceana – the largest global, science-based organization working with governments to change policies and protect the oceans.
Founded by Trinity Mouzon at the age of 23, Golde believes that being well should feel good. That means products that look good, taste good, and help you feel like your best self. Golde is an independent, Brooklyn-born brand centered in making superfood-boosted essentials for health and beauty. Their products are always natural, easy, and (most importantly) fun.
Gryph + IvyRose+
H Is For Love+
London born, raised on big dreams and inspiring curls the world over. This Holy Curl offers a curated line of products designed for Black hair (although all curls will enjoy!). They use ingredients that are natural or naturally derived and never tested on bunnies. Holy Curl is on a mission and the mission is simple: undoing the myths of the curl. Untwirling it and showing the curl for what it truly is: resilient, rebellious and pretty damn cool.
Born in Vancouver and raised in a rural, ocean-side setting just outside the city, Sasha grew up close to nature. Her younger brother and now business partner, Zac, suffered from acute asthma and allergies as a young child. Her mother, a true pioneer in health and wellness at that time, sought out homeopathic remedies to help heal her son. This included co-founding an organic food co-op with several families in the area, as organic food did not yet exist in the grocery stores. Through trial and error, Zac was healed primarily through diet. Years later after living as an adult in LA, Sasha returned home to Vancouver where her mother encouraged her to read the ingredient list on her favorite lip balm. Sasha was shocked to discover many of the ingredients were not safe, and it’s something she used daily. The challenge was set – re-create her favorite lip balm so that it would be safe, effective and natural. And so the story of ILIA began.
After surviving a successful surgery on Earth Day 2009 (yes, really.), Indie Lee realized that our lifestyle and the environment we live in can not only profoundly impact our overall health, but the health, resilience, and appearance of our skin too. She then carefully curated a line of products that are formulated with high-performance, plant-derived ingredients made to nurture you and your skin.
Fall in love with your hair again. Innersense Organic Beauty continues to push the boundaries of new product development by utilizing organic chemistry to raise the bar on clean, luxurious formulas with professional performance to care for your hair, health and planet. Dedicated to wellness through uplifting affirmations, self care and hair ceremonies, their mission is to inform, inspire and empower beauty professionals and consumers to make healthy choices with a brand that aligns with their personal values.
Water is essential to everything we do in our lives – and Jolie believes in the power of water that is clean. It has energized, hydrated, sustained, and cleansed humans for centuries and is our vital life source. However, the water we have all been showering and bathing in is not what we thought it was. Municipal water supplies have been compromised and no longer provide the clean, healthy water our bodies and minds need. Jolie believes that the water you put on your body is as important as the water you put in your body.
Josh Rosebrook started his first hair salon for his friends at 10 years old. Since then, driven by a fascination with natural ingredients, Josh expanded his background in hair and scalp to the biochemistry of the skin. Josh believes the foundation of great skin is a vital, healthy body. That truly beautiful skin begins not only with professional, high-quality, efficacious products that support and protect healthy function and structure, but also a deep focus on whole body-mind balance. Today, Josh works with a team that includes industry-leading natural cosmetic chemists and herbalists. Only when it meets Josh Rosebrook’s uncompromising standards for efficacy and perfection do they share these creations with the world.
Kinfield was born with the hope of inspiring happier, healthier lives through the great outdoors. For the founder, Nichole Powell, It began with a camping trip to Yosemite, when she realized she was packing many of the same products she remembered from her childhood in Minnesota. She looked for clean alternatives that she could trust, but couldn’t find anything she liked. Instead of giving up, she dove in—and Kinfield was born.
KLUR is more than just quality products and a conscious ethos. It’s about a human connection. At its heart, there is a well-considered functional approach in both process and products. They are an independent, self-funded, woman-owned and operated company. They believe that sustainability not only means addressing the long-term impact on the ecosystem but that they must also make products that meet the demands of everyday life.
Inspired by a need for *clean* lip masks, Kristen Noel Crawley left a career at ELLE and set out to create the first all-natural, collagen infused lip masks. Kristen has since created a line of products encouraging all definitions of beauty + founded the KNC School of Beauty where Black female entrepreneurs can come together.
Kosas exists to revolutionize what beauty means and change the complicated relationship between beauty and makeup. Kosas believes in free, easy, unrestrained beauty that celebrates simplicity and defies convention. Well-versed in the beauty routines that came before, they are now liberating them, redefining beauty on their own terms and introducing makeup that feels as good as it looks.
Landkind is an entirely new class of sustainable supplements that are precision-engineered to advance human health. Their revolutionary bioengineering process enables them to harness all of the health-enhancing compounds without any harmful byproducts, precious ecosystem disruption, stress on other organisms, or stress on the environment.
In 2018, siblings Jacqueline, Allison and Elaine Taylor co-founded Le Prunier, an innovative and organic beauty line based on the Power of Plum®. With an ancestral legacy that began in 1916, their great grandfather farmed the rich soils of Northern California, laying the seeds for four generations of family-operated farming. At the heart of the harvests, luscious purple-red, California plums. In 2014, they reexamined the skincare benefits of the farm’s main commodity and partnered with two world-renowned skincare labs creating the first Le Prunier product, Plum Beauty Oil.
LESSE is a new way of thinking about organic skin care. Converging high performance botanicals and sustainable practices for an effective but gentle solution for skin and planet. Their belief is that less is more — this philosophy takes shape in their elevated rituals and a limited but highly effective, organic product line that prioritize skin’s health and the irreplaceable Earth. From growing many of their own ingredients to using innovative, eco-friendly packaging solutions, LESSE has had an ongoing commitment to the planet since day one and are on a path towards carbon neutrality by 2024.
LINNÉ products are made from all-natural botanical compounds formulated to optimize the health and appearance of your skin. All ingredients are sourced globally and selected for their superlative quality and known ability to penetrate deep below the surface layers of the skin to purify, hydrate, nourish and protect. LINNÉ believes in total transparency and keeping things simple. Inspired by the Swedish botanist, Carl Von Linné, they have designed a roman numeral classification system and “step” protocol, to make their products easy and effective to use.
Living Libations was created by Nadine Artemis, beauty philosopher, aromacologist, and botanical muse who is devoted to shaping plant-intelligence into palpable consecrations to blush senses, muse imaginations, and heal skin. The word Living implies “alive,” and Libations are “a devotional offering of liquids.” The name Living Libations conveys the outpouring of nature’s intelligent, vital liquids to honor human health and beauty. Infused with the dewy divinity of plant wisdom, our Libations creations are innovations of exquisite quality that illuminate, calibrate, and celebrate the life-force of people, plants, and the planet.
LivOn Labs is the first dietary supplement company to use liposomal encapsulation technology to enhance absorption of critical nutrients. Since then, LivOn Labs has been setting the standard for high-quality liposomal supplements by utilizing true liposomal encapsulation processes while adhering to stringent manufacturing, safety, and quality protocols.